Marketing Planning For Small Business}
More On This Topic: Behaviour Change Campaign Submitted by: Sadie Peterson Now is the time to start planning your marketing budget for next year. If you’re like most small businesses, you’re thinking “What marketing budget?”. I know – marketing often falls behind priorities like making payroll, buying supplies, and paying the electrical bill. But if you want your business to grow, ignoring marketing is the worst thing you could do. You might have the best product in the world, but unless the world knows about your product, you won’t be in business next year. And with 99% of new businesses failing within five years, you can’t afford to skimp on marketing. When building your marketing budget, consider the following aspects of marketing: [youtube]http://www.youtube.com/watch?v=MFasg6qI1TY[/youtube] Public Relations – press releases, media stunts, etc. Web Marketing – website development, PPC campaigns, SEO, and more. Advertising – print, tv, or radio. Community Involvement –…
Importing From China? 3 Things To Watch
More On This Topic: Behaviour Change Communications Sydney Submitted by: Rose Lee China has been in the news lot lately with economists remarking on its rampant growth, calling it “the factory of the world”. However, it hasn’t all been positive press and some coverage of product safety and quality concerns, and the questionable integrity of some Chinese manufacture and trading firms, have left an image in some buyers’ minds of a place where nothing is safe and nobody can be trusted. So are all the criticisms true? We decided to look at the three most common myths of buying products from China and see how valid they were. 1. “Chinese products are unsafe.” This is a long-held belief that has been brought to the forefront of people’s minds again by several high-profile cases in the US. Mattel enacted a massive toy recall in August 2007 because the toys had been…
Glyconutrients: Cells Talk!
More On This Topic: Top Pr Agency Sydney By Elizabeth Harfleet Do cells really talk to each other? Apparently, they do! New research shows that they need to be in constant contact with each other in order to do the trillions of things our bodies require of them each day. These include healing wounds, making new blood cells, growing hair and nails, digesting food, regulating hormones, keeping the heart beating. The list is endless. According to new scientific research whenever two or more cells interact carbohydrates that live on the surface level of the cells are involved. This happens without exception. In 1996, a prominent biologist noted that eight different monosaccharide sugars were necessary for glycoform synthesis (for cells to be able to communicate with each other). Furthermore, he discovered that only two of these monosaccharides are commonly available in the standard Western diet. [youtube]http://www.youtube.com/watch?v=UTRT4F4WZWw[/youtube] Glyconutrients are nutritional supplements made…